Social Media Manager

Play On Shakespeare is seeking a Social Media Manager to join the marketing team.

Job details

Role: Social Media Manager

FTE & FLSA Status: NON-EXEMPT

Location: Fully Remote

Compensation: $42 per hour, 30 hours per week

Benefits Package: 403b plan with employer contributions, generous leave policy, home office stipend, flexible work hours, Medical, Dental, and Vision coverage with Employee premiums 100% company paid and dependents covered at 90%

Supervisor: Marketing Director

Approximate Projected Start Date: February 15, 2025

Applications due: January 10, 2025

This position will require the successful completion of a criminal background check.

About Play On Shakespeare

Play On Shakespeare is a non-profit company promoting and creating contemporary modern English translations of Shakespeare’s plays. Play On partners with artists and organizations across the globe to deliver and advocate for these translations through theatrical productions, podcasts, publications, and film.

Position Description

Play On Shakespeare’s Social Media Manager is a core member of the marketing team responsible for telling our brand story, creating and curating brand content, facilitating two way communication with our audience, capturing testimonials, and driving our social media strategy. This role is charged with maintaining the Company’s social media platforms, tracking analytics, and creating content and strategy for online audience development and growth. Serving as a driver of engagement and creativity for the marketing team, the role ensures the Company’s online presence is relevant, current to ongoing social media changes, and growing the knowledge and engagement surrounding Play On Shakespeare.

Core Responsibilities

Social Media Management & Execution

Own and drive social storytelling through content creation, curation, and regularly scheduled posting of engaging brand-aligned content to Play On Shakespeare’s social channels
Write accurate, engaging, error-free social and brand campaign copy
Interact with audiences on all active social media accounts, responding to questions and comments to create an ongoing conversation online and ensuring the engagement of audiences across platforms
Oversee brand campaigns and digital advertising via social media, as needed, to drive engagement, evolve brand perceptions, and achieve strategic organizational goals
Collaborate with the Marketing Team to create communications strategies and translate and track these goals within social media
Build and manage a social media calendar in Monday.com, ensuring social media platform milestones are visible to the full Company and are in collaboration with other Marketing Team calendars

Social Media Strategy & Growth

Grow social media platforms’ audiences and online engagement
Track social media trends and research emerging techniques and tools to ensure Company social media strategy is current and aimed for growth
Report social media analytics and track data to the marketing team alongside Company goals, presenting critical statistics, opportunities and strategies to the Company
Build and propose social media campaigns to support marketing goals
Ensure Company brand is consistent across all social media platforms
Engage new tactics, tools, and mediums strategically, ensuring engagement on social media is ongoing and poised for growth

Content Creation & Management

Anticipate and proactively cultivate opportunities to capture relevant and engaging content for brand storytelling
Help create and curate a brand-centric content bank that proactively supports organization goals
Collaborate with Play On Shakespeare’s in-house graphic designer on social graphic and design needs, templates, and visual approach
Maintain an organized media library in Google Drive that makes partner and production photos and videos accessible organization-wide, ensuring production billing and photo credits are clear and easy to reference
Spearhead the collection and organization of partner and audience testimonials and curate a database of testimonials and reviews that can be utilized to support marketing goals
Collect social media assets from partners and participating artists - creating and tracking surveys with permissions for publishing these assets on Play On Shakespeare social media platforms - and keeping an archive of these assets and their permissions
Share social media assets with partners and participating artists for co-sharing on their platforms, clearly communicating any required crediting or permissions for sharing Play On Shakespeare assets
Serve as the liaison for other social media leads within partners, including podcasts
Work with partners to brainstorm content creation and collect existing content for sharing across multiple social media platforms and cross-promoting partnerships
Book videographers, photographers, and captioning services as necessary for social content
Provide project management and minimal editing on multimedia projects when necessary
Participate in company activities, retreats, conferences, and new initiatives, contributing to the marketing team and company projects where applicable and assigned.

Characteristics of a Successful Candidate

Excellent communication skills, both written and verbal
Strong attention to detail
An organized team player ready to initiate new ideas and maintain ongoing processes
An artistic advocate, able to highlight the work of various artists and productions
A creative and strategic thinker, able to engage various audiences on a range of platforms
Able to work independently, manage deadlines, and proactively anticipate creative needs and opportunities

The Basics

Preferred experience includes:

3-5 years experience managing social media within the theater space or in a marketing agency environment, including content generation, social posting, ad development, and social inbox and comment management experience
1-3 years experience creating social media strategies
1-3 years social advertising experience
Previous customer service, client management, or community management experience

Preferred Knowledge and experience with:

Google Platform Services
Social platforms including: Facebook, Instagram, Meta Business Suite, YouTube, and Bluesky
Marketing software and analytics tools
Adobe Creative Suite
Monday.com
Microsoft Office Suite
Airtable Databases

Don’t meet every qualification, but still believe you can make a difference?

Research shows that women and people from underrepresented groups often apply to jobs only if they meet 100% of the qualifications. We recognize that it is highly unlikely that someone meets 100% of the qualifications for this role. If much of this job posting describes you, we encourage you to apply.

How to Apply

The application process is now closed.

The interview process timeline is available below.

All applicants will be notified of their application status and its continuation or completion within our process.

INTERVIEW PROCESS TIMELINE

Interviewees will be compensated for their time spent meeting with Play On Shakespeare. For all interviews, interviewees will receive $68 – equivalent to one full day at the federal per diem rate for Ashland, OR. Candidates invited to an in-person interview will have their travel and housing provided, per diem for meals and essentials provided, and will be compensated for their time.

The aspirational timeline is as follows:

January 10, 2025 - Application closes

January 13–17 - Candidate review

January 23–29 - First interviews

February 1–7 - Second interviews

TBD - Potential in-person interviews: location to be determined

Please note that as the timeline changes, we will keep candidates apprised.

Anticipated start date is February 15, 2025

Play On Shakespeare is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity/expression, national origin, disability, protected veteran status, or any other characteristic protected under federal, state, or local law, where applicable.

Play On Shakespeare is made possible through generous support by the Hitz Foundation.